Simply Giving - Donate Toys Online to Australian Charities for Kids in Need

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Pro Bono Rates Simply Giving in Best Online Christmas Campaigns for 2014

18 Dec 2014

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Christmas is one of the most important periods in the NFP calendar as holiday campaigns often raise the most money. In the age of digital, NFP organisations must think outside the box. Digital marketing expert Richenda Vermeulen takes a look at which Christmas campaigns are making waves.

SimplyGiving - A digital toy drive

What is it?

SimplyGiving is an online toy drive that provides Christmas gifts to kids in need. The digital-born company partners up with other organisations by embedding themselves into the heart of a company’s website. They provide organisations a streamlined way to include a toy drive into their Christmas campaign, eliminating many of the logistical hassles of hosting your own toy drive.

Why is it effective?

The idea works because it leverages the credibility of its partners (like Vinnies). They create a branded webpage for their partners which has a short description of what the charity is doing. It also displays a progress bar to show how close they are to reaching their goals

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Thanks Peter from NSW for donating $40.99 worth of toys, including a Stanley Junior Tool Belt Playset With 24 Pieces

Thanks lena from VIC for donating $35.99 worth of toys, including a Game Of Life Classic

Thanks rosemary from NSW for donating $23.99 worth of toys, including a Aerobie Sonic Fin Football Fluro

Thanks Bart from NSW for donating $50.00 worth of toys

Thanks vincent from VIC for donating $35.99 worth of toys, including a Game Of Life Classic

Thanks Kim from NSW for donating $18.49 worth of toys, including a Spirograph Travel

Thanks Mark from NSW for donating $401.75 worth of toys, including a Crayola Coloured Pencils 50 Pack

Thanks Judith from WA for donating $30.99 worth of toys, including a Barbie Craft Colouring Set In Carry Case

Thanks lisa from VIC for donating $35.99 worth of toys, including a Game Of Life Classic

Thanks kelly from VIC for donating $35.99 worth of toys, including a Game Of Life Classic

Thanks hilda from VIC for donating $35.99 worth of toys, including a Game Of Life Classic

Thanks Samantha from NSW for donating $50.00 worth of toys

Thanks Duminda from NSW for donating $72.98 worth of toys, including a Barbie Family Puppy Slumber Party

Thanks Jacobus from NSW for donating $43.99 worth of toys, including a Kinetic Sand Deluxe Beach Castle Playset

Thanks Jocelyn from NSW for donating $100.00 worth of toys

Thanks larry from VIC for donating $35.99 worth of toys, including a Game Of Life Classic

Thanks jeffrey from VIC for donating $35.99 worth of toys, including a Game Of Life Classic

Thanks rob from NSW for donating $107.96 worth of toys, including a RoboAlive Giant Tarantula

Thanks Andrew from NSW for donating $100.00 worth of toys

Thanks janet from VIC for donating $35.99 worth of toys, including a Game Of Life Classic